2-Day Event for Stylists Ready to Perform Like The Top 1%

The Hair Industry's Biggest Growth, Revenue & Wealth Event

OCTOBER 26TH -27TH - SCOTTSDALE, AZ

Hair & Wealth Con is built to show you exactly what it takes to perform like the top 1% of stylists in this industry. The industry doesn't run the way it used to. Client behavior, pricing, and expectations have all shifted, and stylists either learn to build their income differently, or get outgrown by the ones who do. At Hair & Wealth Con, you'll get the strategies Terra has used to help stylists grow, regardless of experience level, market, or where they started.

Scaling aS  STYLIST comes down to 4 elements

MARKETING 

Attracting the Right Clients

Growth doesn't come from more marketing. It comes from precision. Discover how to attract higher-value clients with positioning that sets you apart, builds real demand for your chair, and fills your book with the right clients, not just more clients.

SUSTAINABLE SCALING

Growing Without Burning Out

Growing your income isn't just about adding more hours. It's about whether your book and your body can actually hold the weight of that growth. Learn how to raise your income in a way that protects your time and energy, and builds a career that's built to last, not one that burns you out chasing more.

OPERATIONS

Creating a Business Behind the Chair

Without real systems, your day grinds you down instead of building you up. Streamline how you run your day, from scheduling to service flow to client follow-up, so your work runs smoothly, gives you real time back, and doesn't fall apart the moment things get busy.

SALES

Turning Bookings Into Real Revenue

Bookings alone don't build a business. Without a clear system for turning new clients into repeat revenue, retail, memberships, add-ons, rebooking, growth stalls no matter how full the calendar looks. Learn how to build a sales engine that grows revenue predictably, not by accident.

You Deserve a Career That Works as Hard as You Do.

We're committed to helping you build it.

​What's digging into your confidence right now? We know for so many stylists, it's things like:

  • FEELING FULLY BOOKED BUT STILL CAPPED ON INCOME
  • RISING PRODUCT AND SUPPLY COSTS EATING INTO YOUR MARGINS
  • SEASONAL SLOWDOWNS HITTING YOUR PAYCHECK DIRECTLY
  • KNOWING YOUR SKILL IS WORTH MORE THAN YOU'RE CHARGING
  • CHANGING CLIENT EXPECTATIONS
  • KEEPING UP WITH BOOKING TECH AND SOCIAL MEDIA
  • A MORE COMPETITIVE LOCAL MARKET THAN EVER

And for the foreseeable future, it's only going to get harder. The industry is evolving. You either adapt or risk getting outgrown by the stylists who do.

Spend two days with us, and we'll hand you the systems, strategy, and blueprint to actually build for where the industry is heading, not where it used to be.

Surviving isn't enough. Too many people, your clients, your family, your future, depend on you getting this right. It's time to learn the tools to thrive through this shift, not just get through it.

We'll show you the roadmap top-performing stylists are using right now to grow stronger, no matter what your experience level or where you're starting from. Whether you're early in your career or years into a full book, this is how you break free from doing things the old way and start earning like the top of the industry does.

Join us for these transformational two days, and let's build something stronger, together.

Unsure if you qualify?

We believe in 100% transparency, and want you to know exactly what to expect at Hair and Wealth Con. 
​Schedule a quick call with our team below!

What Stylists Are Saying

Two Days Will Change Everything

October 26th-27th

Spots to this event WILL fill up quick. Reserve your seat below!

46Days20Hours:49Minutes:05Seconds

© 2026 Harper Ellis Hair Co. and Strata Salon Systems™. Results shared are specific to Harper Ellis Salons and are not typical or guaranteed. Your results depend on your market, effort, team, and execution. Privacy Policy · Terms 

From: Alex Thompson

Imagine if I revealed to you the enigma behind my triumph…

...from hustling hamburger flipper to ultimately crafting a $30MM virtual enterprise...

...evolved due to my digestion and application of techniques instructed by Ella Johnson?

No kidding – if I were to classify my peak 10 most VICTORIOUS fragments of advertising content I’ve ever composed…

Every Single One Was an Advertising Resource I Formulated Post Immersing Myself in Ella Johnson's Material.

Even the fundamentals I embraced from Lucas Smith of WebSales Inc. were ideas he acquired from Ella, but splendidly streamlined.

And that's the quandary…

Let’s acknowledge reality – text crafting can be challenging.

Even if you're versed in the "victorious cues" to supply any A.I. contraption you decide upon…

The copy nevertheless emerges resembling an extraterrestrial striving to pose as "human."

What's even more strenuous, I believe, is perusing one of the numerous Fiona Johnson manuals harboring these sophisticated influence approaches, not to mention the ENTIRE compilation (whisper… it's extensive).

BUT…

If your essence is akin to mine, you recognize the distress of destitution. You're also aware…

the most affluent individuals master the art, peruse volumes

and attain exceptionally adept proficiency in their pursuits.

However, that's simpler to articulate than to execute, and here's the rationale…

In today's era, you encounter 50,000 social media missives, Slack alerts, TikTok and Instagram calculations bewildering your mind yada yada yada... it's ceaseless.

...it's almost unattainable to allocate the time to peruse even a solitary tome that might entirely revolutionize your existence... not to mention PUT INTO PRACTICE the wisdom gleaned from that tome!

Moreover, when you factor the equation…

So, if you can equip your kid with an iPad, offer your dog one of those lengthy chewy bones, and send your partner to the spa or maybe your spouse to the golf course...

I assure you, I can engineer such a profound shift in your marketing... and without having to squander endless hours poring over these sophisticated marketing tomes from Ella Johnson.

Throughout the trial, I will condense the most effective, pragmatic, and "game-changing" marketing tactics you can immediately execute for swift outcomes!

Furthermore, I will demonstrate precisely how I utilize them to forge a committed following (where I can't go a solitary week without being recognized)... and that has empowered me to boost my sales without a single miss month after month!

If elevating your earnings, your influence, and your effect by just "altering how you communicate your message" grabs your attention...

Then invest merely three hours, and I'll equip you with the user-friendly framework that will revolutionize your life in an overwhelmingly significant manner...

Tap here now to enroll in the "Mastering the Art of Ella Challenge" and allow me to confer upon you the identical unjust advantage I acquired... all within just three hours.

Meet you in the challenge,

[Your Name Here]